{"id":4129,"date":"2021-08-21T10:20:57","date_gmt":"2021-08-21T09:20:57","guid":{"rendered":"https:\/\/imarena.net\/?page_id=4129"},"modified":"2022-08-20T11:33:45","modified_gmt":"2022-08-20T10:33:45","slug":"web-traffic-tools","status":"publish","type":"page","link":"https:\/\/imarena.net\/training\/web-traffic-demystified\/web-traffic-tools\/","title":{"rendered":"Lesson 9 – Web Traffic Tools"},"content":{"rendered":"
[vc_row][vc_column][vc_raw_html]JTNDc3BhbiUyMHN0eWxlJTNEJTIyZm9udC1zaXplJTNBJTIwMTFwdCUzQiUyMiUzRSUzQ2ElMjBocmVmJTNEJTIyaHR0cHMlM0ElMkYlMkZpbWFyZW5hLm5ldCUyRnRyYWluaW5nJTJGd2ViLXRyYWZmaWMtZGVteXN0aWZpZWQlMkYlMjIlM0UlMjZsdCUzQiUyMFdlYiUyMFRyYWZmaWMlMjBEZW15c3RpZmllZCUzQyUyRmElM0UlMjAtJTNDc3Ryb25nJTNFV2ViJTIwVHJhZmZpYyUyMFRvb2xzJTNDJTJGc3Ryb25nJTNFJTNDJTJGc3BhbiUzRQ==[\/vc_raw_html][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″ el_id=”chapters”][mvc_advanced_button align=”center” btn_text=”DOWNLOAD PRINTABLE COPY” padding_left=”15″ btn_size=”16″ google_fonts=”font_family:Cabin%3Aregular%2Citalic%2C500%2C500italic%2C600%2C600italic%2C700%2C700italic|font_style:400%20regular%3A400%3Anormal” btn_clr=”#ffffff” btn_bg=”#7719aa” btn_url=”url:%23scroll-form”][vc_toggle title=”Menu” size=”sm” el_id=”chapter0″]> Welcome Web Traffic Course<\/a><\/p>\n > Introduction To Web Traffic<\/a><\/p>\n > The Web Traffic Problem<\/a><\/p>\n > How To Increase Site Traffic<\/a><\/p>\n > Paid Website Traffic Sources<\/a><\/p>\n > Free Traffic Methods<\/a><\/p>\n > How To Get Free Traffic<\/a><\/p>\n > Organic SEO Traffic<\/a><\/p>\n > Website Traffic Metrics<\/a><\/p>\n Web Traffic Tools<\/strong><\/p>\n > Website Traffic Case Studies<\/a><\/p>\n > Web Traffic Quiz<\/a>[\/vc_toggle][vc_widget_sidebar sidebar_id=”cs-1″ el_id=”training-sidebar”][\/vc_column][vc_column width=”3\/4″][vc_column_text]<\/p>\n [\/vc_column_text][vc_separator color=”custom” align=”align_left” border_width=”2″ el_width=”10″ accent_color=”#7719aa” el_id=”border”][vc_column_text]Having seen the importance of tracking website traffic metrics, it’s only natural that we discuss the relevant web traffic tools used for website traffic analysis.<\/p>\n Like with most things related to digital marketing, there are free and premium tools. The one you decide to use will be determined by different factors, like the ease of use, financial implication, etc.<\/p>\n In this lesson, we will be discussing the different web traffic tools you can use to track your website traffic. Some of these tools are so advanced that not only can they track and analyze your website traffic but they can also track and analyze your competitor’s web traffic.<\/p>\n <\/p>\n Google Search Console is a free tool provided by Google that can be used to analyze search engine traffic. It shows the number of impressions, clicks, clickthrough rate (CTR), and the average position of the keyword in the search engine.\u00a0<\/span><\/p>\n This will help you understand which keywords you are ranking for and how much search volume they generate. This information can help you improve traffic. For example, if you find yourself in 11th position, you can adjust your blog post to try to move it to the first page of search results.\u00a0<\/span><\/p>\n After you add the site to Google Search Console, you can start viewing your site traffic stats.\u00a0<\/span><\/p>\n Ahrefs<\/a> is one of the most popular SEO tools, trusted by brands such as Netflix, Uber, and Facebook. It also has a free keyword tool<\/a> option.<\/span><\/p>\n Ahrefs crawls more than 6 billion websites every day, of which more than 200 million websites are indexed. This is a lot of data, and this makes it a very robust tool that you can use to your advantage to do both keyword research and competitor traffic research.<\/span><\/p>\n The interface is very simple and easy to use. Just enter your website URL or that of your competitors in the search box, and it will pull up all available traffic data as well as other data e.g. domain authority, keywords, backlinks, etc.\u00a0<\/span><\/p>\n <\/p>\n Please note that traffic data only shows organic search data and not other sources such as social media.\u00a0<\/span><\/p>\n There is a 7-day trial period for $7, after which plans start at $99 per month.\u00a0<\/span>Given the amount of data you can access, this is very cheap.\u00a0<\/span><\/p>\n SEMRush<\/a> is also a multifunctional tool for traffic analysis and competition research. It is the best tool to analyze and track any website traffic. We use this tool at IMarena for keyword research, keyword rank tracking, etc.\u00a0<\/span><\/p>\n You can view key website metrics such as monthly traffic over a period of time, traffic breakdown by country, keywords that generate the most traffic, and domain summary statistics.\u00a0<\/span><\/p>\n <\/p>\n The traffic analysis tab displays the number of unique visitors, total number of visits, average visit time, page views, and website bounce rate. This feature is similar to searching for a competitor\u2019s Google Analytics account.\u00a0<\/span><\/p>\n Another great feature of SEMRush traffic analysis is called batch traffic analysis, which allows you to analyze the traffic of multiple competitors at the same time. You can compare up to 200 sites, depending on your plan.\u00a0<\/span><\/p>\n Outline your niche market, the most trafficked websites, and the traffic opportunities you can take advantage of. You can also find detailed traffic analysis reports to let you know which websites have sent the most conversions, which pages on their websites are the most valuable, and where they generate the most traffic.\u00a0<\/span><\/p>\n You can use a 14-day trial version or a limited free plan to access basic website data. If you want wide coverage, the premium plan starts at $119.95 per month, giving you full access to competing traffic sources, reviews, social media, and more.<\/span><\/p>\n SimilarWeb<\/a> is an online website traffic checker that gives you an overview of competitors\u2019 traffic and most valuable channels. Not only can you provide search traffic, but you can also get detailed reports on the company\u2019s overall traffic strategy. This tool will provide you with a breakdown of total traffic, including reports broken down by country.\u00a0<\/span><\/p>\n You can get engagement metrics such as bounce rate, page views per visit, average visit duration, and maximum traffic.\u00a0<\/span><\/p>\n <\/p>\n In addition to regular search traffic, you will also discover which keywords drive website traffic and which social channels are the most important. Valuable and monetized advertising networks. The detailed classification of site visitors, which other sites they are interested in, which sites link most frequently, and a list of competing sites for further research.\u00a0<\/span><\/p>\n The free version of the tool provides you with useful traffic data. If you need more detailed reports, you can create an enterprise plan with custom pricing.\u00a0<\/span><\/p>\nWeb<\/span>\u00a0Traffic Tools<\/span><\/span><\/h1>\n
Top 7 Web Traffic Tools To Track and Analyze Web Traffic<\/h2>\n
1. Google Search Console\u00a0<\/span><\/h3>\n
2.\u00a0 Ahrefs<\/span><\/h3>\n
3. SEMRush<\/span><\/h3>\n
4. SimilarWeb<\/span><\/h3>\n
5.\u00a0 Ubersuggest<\/span><\/h3>\n